Vidu AI video and image generator

An AI video generator with a real feature set across text, image and reference-based video, but a pricing page that would not load for us and a terms-of-service policy that states paid credits and subscriptions are non-refundable.

AI video generator Credit-based pricing Paid services non-refundable Pricing page did not load for us
6.3 / 10 Updated 30 Oct 2026 7 min read
Credit-based pricing The dedicated pricing page on vidu.com showed only a loading message when we checked on 30 Oct 2026 and did not display plan prices; a user testimonial on the home page cited 6 credits for a 5-second video on the Q3 model, but we could not confirm the dollar cost of a credit.

Disclosure: this page contains an affiliate link. If you buy through it we may earn a commission at no extra cost to you, and it never changes a score.

Screenshot of the Vidu home page showing AI video and image generation tools
Refund policy
Non-refundable for paid services, per the Terms of Service
Subscription billing
Auto-renews unless cancelled before the renewal date
Max resolution
Up to 1080p per the home page claim
Free tier
Free credits offered to all users, per the home page
01The short version

Real video-generation features, paired with a strict no-refund policy and a pricing page that did not load

Vidu is an AI video and image generator offering text-to-video, image-to-video and reference-to-video modes (for keeping characters, props and scenes consistent across clips), a separate real-time model (Vidu S), text-to-image and reference-to-image tools, an AI agent, a mobile app, and an API platform for developers and enterprises.

6.3/10
Verdict

The Terms of Service state plainly that paid services are provided “as-is” and are non-refundable and non-transferable, and that subscription fees for the current billing cycle are non-refundable even if you cancel before the next renewal, with access continuing only until the end of the paid period. If you subscribed through a third-party platform like the Apple App Store or Google Play, Vidu directs refund requests to that platform rather than handling them directly. We were not able to load the dedicated pricing page to confirm specific plan costs or credit pricing at the time we checked; a home-page testimonial cites 6 credits for a 5-second clip on the Q3 model, but that does not tell us the dollar cost of a credit. We have not generated video with Vidu ourselves.

Right for

  • Creators comfortable committing to a paid plan without a refund safety net
  • Buyers who will use the free credits first to judge output quality before paying
  • Developers interested in the API platform for programmatic access, separate from the consumer app

Wrong for

  • Anyone who wants to try a paid tier with the option of a refund if it does not meet expectations
  • Buyers who need to see exact plan pricing before committing, since the pricing page did not load for us
  • Shoppers who subscribed through a third-party app store and expect Vidu itself to process a refund

+What it gets right

  • A real, specific feature set across multiple video-generation modes. Text-to-video, image-to-video and reference-to-video address different creative needs rather than one generic text-prompt tool.
  • Free credits are offered to new users. This gives a way to test actual output quality before committing to a paid plan.
  • A real-time model and a developer API are both offered. Vidu S is pitched as a low-latency option, and the API platform is a separate, named enterprise offering.
  • The refund policy is stated plainly, not buried. The Terms of Service are direct about paid services being non-refundable, so there is no ambiguity once you read them.
  • Cancellation keeps access through the paid period. The policy states you keep subscription benefits until the end of the current billing cycle after cancelling, rather than losing access immediately.

−Where it slips

  • All paid purchases and subscription fees are non-refundable. The Terms of Service state this directly for both one-time credit purchases and subscriptions, with no stated exception for dissatisfaction with output quality.
  • The pricing page did not load when we checked. We could not confirm specific plan costs, credit-to-dollar conversion, or tier limits directly from the dedicated pricing page.
  • Third-party subscriptions are not refunded by Vidu directly. If you subscribed through the Apple App Store or Google Play, Vidu directs you to that platform's own billing policy instead.
  • A promotional trial auto-converts to a paid subscription. Unless you cancel before the trial or promotional period ends, the policy states it converts to the standard rate automatically.
  • No independent benchmark of video quality or generation speed found. We found the brand's own claims and user testimonials but no independent comparison against other AI video generators for the specific models.
02Scorecard

Weighted for feature specificity, refund-policy clarity, pricing transparency and independent evidence

This is a desk-research review: we have not generated video with Vidu. The direct, unambiguous no-refund policy counts as policy clarity even though it is strict; the inaccessible pricing page pulled transparency down.

Product information6.2
Video and image generation modes are named and described clearly; exact plan limits were not confirmed since the pricing page did not load.
Return & policy clarity5.5
The no-refund terms are stated plainly, which counts as clarity, though it leaves no safety net for a paid purchase.
Free-trial & credit access5.8
Free credits are offered to all new users, giving a real way to test output before paying.
Price & value4.5
We could not confirm specific plan pricing or credit cost on the pages we checked, which limits how we can assess value.
Reputation & independent evidence5.0
User testimonials on the site praise output quality; we found no independent benchmark or comparison test for the specific models.
Company transparency5.5
Terms of Service are detailed and specific about billing and cancellation; no company address was found on the pages we read.
03Full review

The long version

What Vidu offers, how its subscription billing and cancellation actually work, what we could not confirm about pricing, and what we could not verify.

What Vidu offers

Vidu offers AI video generation through three creation modes: text-to-video, image-to-video, and reference-to-video for keeping characters, props and scenes consistent across clips, built on its Vidu Q4 and Q3 models plus a separate real-time model (Vidu S). It also offers text-to-image and reference-to-image tools, a Vidu Agent, AI templates, a mobile app for collaborative creation, and an API platform aimed at developers and enterprises. The site states outputs up to 1080p and markets the real-time model as responding in milliseconds, claims we have not independently benchmarked.

The Vidu home page showing AI video and image generation tools
Screenshot of the Vidu home page taken 30 Oct 2026, shown for review and commentary. Page content and branding belong to Vidu.

Pricing

On 30 Oct 2026, the dedicated vidu.com/pricing page displayed only a loading message and did not show plan prices, credit packages or tier limits in the content we were able to fetch. The home page states free credits are offered to all users and references separate “Individual” and “enterprise” plans, and a user testimonial cites 6 credits for a 5-second clip on the Q3 model, but we could not confirm what a credit costs in dollars from the pages we checked. Confirm current pricing directly on the site before committing to a paid plan.

Refunds, subscriptions and cancellation

Vidu's Terms of Service state that paid services are provided “as-is” and are non-refundable and non-transferable, and that one-time purchases do not entitle you to ongoing access or updates beyond what was initially provided. For subscriptions, billing is in advance and automatically renews at the end of each cycle unless cancelled before the renewal date; failing to cancel in time results in a non-refundable charge for the next cycle. Cancelling keeps your access to subscription benefits through the end of the current billing cycle, but the policy states subscription fees for that cycle are non-refundable and do not entitle you to a credit for unused time. If you subscribed through a third-party platform such as the Apple App Store or Google Play, Vidu states it does not control that platform's billing policies and directs refund requests there instead. A promotional trial or discount automatically converts to a standard-rate paid subscription unless you cancel before the trial period ends.

Buying advice

Use the free credits first to judge whether the output quality and consistency meet your needs before paying, since purchases and subscription fees are non-refundable regardless of satisfaction. If you subscribe through Apple or Google Play, note that any refund request must go through that platform rather than Vidu directly. Set a reminder before any trial or promotional period ends if you do not want it to convert automatically to a paid subscription.

04Spec sheet

Everything on paper

Figures from vidu.com and its Terms of Service, checked 30 Oct 2026.

ProviderVidu
Product rangeAI video generation (text/image/reference-to-video), real-time model, text/reference-to-image, AI agent, mobile app, API platform
PricingCredit-based; specific plan prices did not load on the pricing page we checked
Free tierFree credits offered to all users, per the home page
Refund policyNon-refundable for paid services and subscription fees, per the Terms of Service
Subscription billingAuto-renews unless cancelled before the renewal date; access continues through the paid cycle after cancellation
Third-party subscriptionsRefunds handled by that platform (Apple App Store/Google Play), not Vidu directly
Max resolution claimedUp to 1080p
Independent testingNone found comparing output quality or speed against other AI video generators

Prices, offers and policies change often. Check the product page and the policies that apply when you buy.

05How it compares

What happens when you cancel, at a glance

Terms from the Vidu Terms of Service, checked 30 Oct 2026.

ActionOutcomeSourceWhat we know
Cancel before renewal dateNo further charges; access continues to end of cycleVidu Terms of ServiceNo refund for the current cycle
Fail to cancel before renewalAutomatic non-refundable chargeVidu Terms of ServiceStandard auto-renewal behavior
Trial/promo period ends without cancellingAuto-converts to paid subscriptionVidu Terms of ServiceStandard rate applies at renewal
Terms as written on 30 Oct 2026; confirm current terms before subscribing.

Set a calendar reminder before any renewal or trial-end date, since nothing here is refunded after the fact.

06FAQ

Questions people actually ask

Is Vidu legit?
It is an operating AI video and image generation platform with a specific feature set and a clearly stated Terms of Service. We found no independent benchmark of its output quality, so use the free credits to judge it yourself before paying.
What does Vidu offer?
Text-to-video, image-to-video and reference-to-video AI generation, a real-time model, image generation tools, an AI agent, a mobile app and a developer API.
Can I get a refund from Vidu?
The Terms of Service state paid services and subscription fees are non-refundable, with no stated exception for dissatisfaction with output quality.
How much does Vidu cost?
The dedicated pricing page did not load with specific figures when we checked; it uses a credit-based system, with free credits offered to new users.
What happens if I cancel my subscription?
You keep access through the end of your current billing cycle, but the policy states that cycle's fee is not refunded.
What if I subscribed through the App Store or Google Play?
Vidu directs refund requests to that platform directly, since it does not control their billing policies.
07Official site

Try Vidu

Use the free credits to test output quality first, since paid purchases and subscriptions are non-refundable.

Prices observed 30 Oct 2026 and subject to change. This is an affiliate link.

08Final verdict
6.3/10

A real AI video generator with a strict, clearly stated no-refund policy

Vidu offers a genuine range of AI video and image generation modes, a real-time model and a developer API, with free credits available to test before paying.

Paid credits and subscription fees are non-refundable under the Terms of Service, and we could not confirm specific plan pricing from the dedicated pricing page, so test with free credits and confirm current pricing before committing.

Consider it if you

  • You will use the free credits to judge output quality before paying
  • You are comfortable with a strict no-refund policy on paid purchases
  • You want multiple video-generation modes or a developer API in one platform

Skip it if you

  • You want the option of a refund if a paid plan does not meet expectations
  • You need to see exact plan pricing before committing, which did not load for us
  • You subscribed through Apple or Google Play and expect Vidu to handle your refund directly
09Sources & method

How this review was put together

This is a desk-research review. We have not generated video with Vidu. Information comes from vidu.com, checked 30 Oct 2026; the dedicated pricing page did not display specific plan figures in our fetch, and we report that gap rather than guessing at its content. We looked for an independent benchmark of output quality or speed and report that we did not find one. We wrote our own text. The image is our own screenshot of a public Vidu page, taken on 30 Oct 2026 and shown for review and commentary; the content and branding belong to Vidu, and we will remove it if asked. We did not review the brand's affiliate programme terms.

Big Time Bikers is independent and is not affiliated with, sponsored or endorsed by Vidu. The link to Vidu is an affiliate link: if you buy through it we may earn a commission at no extra cost to you, and this never changes a score. We did not receive payment or a free product for this review.

6.3/10
Vidu
Credit-based