Vidu AI video and image generator
An AI video generator with a real feature set across text, image and reference-based video, but a pricing page that would not load for us and a terms-of-service policy that states paid credits and subscriptions are non-refundable.
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Real video-generation features, paired with a strict no-refund policy and a pricing page that did not load
Vidu is an AI video and image generator offering text-to-video, image-to-video and reference-to-video modes (for keeping characters, props and scenes consistent across clips), a separate real-time model (Vidu S), text-to-image and reference-to-image tools, an AI agent, a mobile app, and an API platform for developers and enterprises.
The Terms of Service state plainly that paid services are provided “as-is” and are non-refundable and non-transferable, and that subscription fees for the current billing cycle are non-refundable even if you cancel before the next renewal, with access continuing only until the end of the paid period. If you subscribed through a third-party platform like the Apple App Store or Google Play, Vidu directs refund requests to that platform rather than handling them directly. We were not able to load the dedicated pricing page to confirm specific plan costs or credit pricing at the time we checked; a home-page testimonial cites 6 credits for a 5-second clip on the Q3 model, but that does not tell us the dollar cost of a credit. We have not generated video with Vidu ourselves.
Right for
- Creators comfortable committing to a paid plan without a refund safety net
- Buyers who will use the free credits first to judge output quality before paying
- Developers interested in the API platform for programmatic access, separate from the consumer app
Wrong for
- Anyone who wants to try a paid tier with the option of a refund if it does not meet expectations
- Buyers who need to see exact plan pricing before committing, since the pricing page did not load for us
- Shoppers who subscribed through a third-party app store and expect Vidu itself to process a refund
+What it gets right
- A real, specific feature set across multiple video-generation modes. Text-to-video, image-to-video and reference-to-video address different creative needs rather than one generic text-prompt tool.
- Free credits are offered to new users. This gives a way to test actual output quality before committing to a paid plan.
- A real-time model and a developer API are both offered. Vidu S is pitched as a low-latency option, and the API platform is a separate, named enterprise offering.
- The refund policy is stated plainly, not buried. The Terms of Service are direct about paid services being non-refundable, so there is no ambiguity once you read them.
- Cancellation keeps access through the paid period. The policy states you keep subscription benefits until the end of the current billing cycle after cancelling, rather than losing access immediately.
−Where it slips
- All paid purchases and subscription fees are non-refundable. The Terms of Service state this directly for both one-time credit purchases and subscriptions, with no stated exception for dissatisfaction with output quality.
- The pricing page did not load when we checked. We could not confirm specific plan costs, credit-to-dollar conversion, or tier limits directly from the dedicated pricing page.
- Third-party subscriptions are not refunded by Vidu directly. If you subscribed through the Apple App Store or Google Play, Vidu directs you to that platform's own billing policy instead.
- A promotional trial auto-converts to a paid subscription. Unless you cancel before the trial or promotional period ends, the policy states it converts to the standard rate automatically.
- No independent benchmark of video quality or generation speed found. We found the brand's own claims and user testimonials but no independent comparison against other AI video generators for the specific models.
Weighted for feature specificity, refund-policy clarity, pricing transparency and independent evidence
This is a desk-research review: we have not generated video with Vidu. The direct, unambiguous no-refund policy counts as policy clarity even though it is strict; the inaccessible pricing page pulled transparency down.
The long version
What Vidu offers, how its subscription billing and cancellation actually work, what we could not confirm about pricing, and what we could not verify.
What Vidu offers
Vidu offers AI video generation through three creation modes: text-to-video, image-to-video, and reference-to-video for keeping characters, props and scenes consistent across clips, built on its Vidu Q4 and Q3 models plus a separate real-time model (Vidu S). It also offers text-to-image and reference-to-image tools, a Vidu Agent, AI templates, a mobile app for collaborative creation, and an API platform aimed at developers and enterprises. The site states outputs up to 1080p and markets the real-time model as responding in milliseconds, claims we have not independently benchmarked.

Pricing
On 30 Oct 2026, the dedicated vidu.com/pricing page displayed only a loading message and did not show plan prices, credit packages or tier limits in the content we were able to fetch. The home page states free credits are offered to all users and references separate “Individual” and “enterprise” plans, and a user testimonial cites 6 credits for a 5-second clip on the Q3 model, but we could not confirm what a credit costs in dollars from the pages we checked. Confirm current pricing directly on the site before committing to a paid plan.
Refunds, subscriptions and cancellation
Vidu's Terms of Service state that paid services are provided “as-is” and are non-refundable and non-transferable, and that one-time purchases do not entitle you to ongoing access or updates beyond what was initially provided. For subscriptions, billing is in advance and automatically renews at the end of each cycle unless cancelled before the renewal date; failing to cancel in time results in a non-refundable charge for the next cycle. Cancelling keeps your access to subscription benefits through the end of the current billing cycle, but the policy states subscription fees for that cycle are non-refundable and do not entitle you to a credit for unused time. If you subscribed through a third-party platform such as the Apple App Store or Google Play, Vidu states it does not control that platform's billing policies and directs refund requests there instead. A promotional trial or discount automatically converts to a standard-rate paid subscription unless you cancel before the trial period ends.
Buying advice
Use the free credits first to judge whether the output quality and consistency meet your needs before paying, since purchases and subscription fees are non-refundable regardless of satisfaction. If you subscribe through Apple or Google Play, note that any refund request must go through that platform rather than Vidu directly. Set a reminder before any trial or promotional period ends if you do not want it to convert automatically to a paid subscription.
Everything on paper
Figures from vidu.com and its Terms of Service, checked 30 Oct 2026.
Prices, offers and policies change often. Check the product page and the policies that apply when you buy.
What happens when you cancel, at a glance
Terms from the Vidu Terms of Service, checked 30 Oct 2026.
| Action | Outcome | Source | What we know |
|---|---|---|---|
| Cancel before renewal date | No further charges; access continues to end of cycle | Vidu Terms of Service | No refund for the current cycle |
| Fail to cancel before renewal | Automatic non-refundable charge | Vidu Terms of Service | Standard auto-renewal behavior |
| Trial/promo period ends without cancelling | Auto-converts to paid subscription | Vidu Terms of Service | Standard rate applies at renewal |
Set a calendar reminder before any renewal or trial-end date, since nothing here is refunded after the fact.
Questions people actually ask
Is Vidu legit?
What does Vidu offer?
Can I get a refund from Vidu?
How much does Vidu cost?
What happens if I cancel my subscription?
What if I subscribed through the App Store or Google Play?
Try Vidu
Use the free credits to test output quality first, since paid purchases and subscriptions are non-refundable.
Vidu
AI video and image generation with text, image and reference-based modes.
Try ViduVidu Q3 video model
Pricing is credit-based; the dedicated pricing page did not display specific figures when we checked, so confirm current cost on the site.
See plans at ViduPrices observed 30 Oct 2026 and subject to change. This is an affiliate link.
A real AI video generator with a strict, clearly stated no-refund policy
Vidu offers a genuine range of AI video and image generation modes, a real-time model and a developer API, with free credits available to test before paying.
Paid credits and subscription fees are non-refundable under the Terms of Service, and we could not confirm specific plan pricing from the dedicated pricing page, so test with free credits and confirm current pricing before committing.
Consider it if you
- You will use the free credits to judge output quality before paying
- You are comfortable with a strict no-refund policy on paid purchases
- You want multiple video-generation modes or a developer API in one platform
Skip it if you
- You want the option of a refund if a paid plan does not meet expectations
- You need to see exact plan pricing before committing, which did not load for us
- You subscribed through Apple or Google Play and expect Vidu to handle your refund directly
How this review was put together
This is a desk-research review. We have not generated video with Vidu. Information comes from vidu.com, checked 30 Oct 2026; the dedicated pricing page did not display specific plan figures in our fetch, and we report that gap rather than guessing at its content. We looked for an independent benchmark of output quality or speed and report that we did not find one. We wrote our own text. The image is our own screenshot of a public Vidu page, taken on 30 Oct 2026 and shown for review and commentary; the content and branding belong to Vidu, and we will remove it if asked. We did not review the brand's affiliate programme terms.
Big Time Bikers is independent and is not affiliated with, sponsored or endorsed by Vidu. The link to Vidu is an affiliate link: if you buy through it we may earn a commission at no extra cost to you, and this never changes a score. We did not receive payment or a free product for this review.